The growing role of technology-led operations in the Media & Advertising domain has intensified the need to manage myriad applications and infrastructure. With almost every business expanding its footprint across the web, social media, and mobile, managing business-enabling information has become significantly challenging.
For the Media & Advertising industry, Cybage has leveraged its domain expertise to help businesses manage their manual processes better. These processes—consisting of a mix of managed, technology-enabled, and knowledge-driven services—span the length and breadth of the industry. Our portfolio of BPO services for the Media & Advertising industry includes services focused on:
- Reputation management and social media monitoring
- Social media marketing
- Search Engine Optimization (SEO) and Social Network Optimization (SNO) consultation and implementation
- Search Engine Marketing (SEM), paid media, and Pay-per-Click (PPC) workflow management
- Data cleansing, ETL, and analytics
- Website design and brand building
- AdOps—ad trafficking, campaign management, optimization, and reporting services
- Web analytics implementation, support, and analysis
- Market research and competitive research
- Email template customizations and email marketing operations
- Creative production and QA
- Application and infrastructure management
To learn more about our professional and managed services portfolio, write to us at business@cybage.com.
