Convergence of Guest, Brand, and Platform Experience

This paper explores the dynamics of the hospitality sector under numerous environments. It gives a quick situational analysis of the COVID disruption, transformation of the hospitality landscape, and multi-dimensional viewpoints of key stakeholders. It gives an account of the changing paradigm of the customer perspective and the role of digital platforms to accelerate business transformation and regain lost ground. It brings in differentiating thoughts of a conglomerate platform to drive change and provides a brief about the entire customer platform landscape with the introduction of the one platform that is equipped to function as an entire conglomerate platform. The paper investigates why this one platform has more value over proprietary hospitality platforms, and how it is adequate to satisfy the needs of the entire industry. The paper connects market research and strategies that businesses could adopt regarding long-term expenditure and preparation.

Cybage studies the current state of the hospitality industry to define its future roadmap. Instead of evaluating COVID-19 disruption in silos, we converge it with digital transformation and the bandwagon of key entities’ expectations to deliver solutions for the hospitality industry’s value chain needs. Cybage understands the journey will be unique to each hotelier aligned to their strategic business priorities. Our final step has been to translate the results of the analysis into concrete actions to overturn the existing situation and prepare for any unprecedented future.

NDC: Reshaping Legacy Business Models and Beyond

In the evolving and demanding business environment, the aviation industry was not left far behind to feel the heat. The radical changes in the aviation industry due to the low-cost business model and the rising oil prices put massive pressure on the network carriers to reduce their costs.

RM Existence - Threatened Or Gained Opportunity?

The hospitality industry is heavily relied on technology and data to make the best strategic decisions and Revenue Management is at the core of this tech-revolution.

Ancillary Revenue Opportunities Improved Profitability and Customers

The Airline industry is not only subject to an unpredictable price pressure, but it is also facing steady increases in fixed costs of which fuel, landing fees, environmental taxes, and regulations are among the more prominent ones.

Digital and Content Marketing form Strong Pillars for Travel Business

A few years ago, the industry redefined the technique of creating and distributing content as brands promised to be more customer-focused.

Evangelizing and Designing Efficient APIs to Enrich Travel Ecosystem

The growth of businesses in the Travel & Hospitality industry has resulted in a myriad of integrations between enterprise systems.

Using an Enterprise Service Bus (ESB) for Integrating Hotel Systems

Enterprise hotel chains, by their very nature, tend to contain many disparate systems and applications which provide various services. Hotels rely on these systems to run their dayto- day business.

Mobile Customer Engagement Increase Business in Travel Industry

Mobile devices have been around for more than a decade now. Phones and tablets are no longer aspirational products; they have opened doors to new business avenues. 

Social Media Huge Impacts on Travel Industry to Connect Right Audience

Creating a killer social media campaign is not about relying on a great brand or having the right assets.

Restaurant Technology Improving Operational Efficiency & Guest Experience

Today dining or even fine dining is no longer only about great food, but also about guest experience. Guest experience is the yardstick of a restaurant’s success.

NDC in a Nutshell

NDC is a new messaging standard used by the Airline industry for inventory distribution. This whitepaper discusses how NDC can help the Airline industry and provide today’s digital-savvy clients with information at their fingertips.


Sanjiv Gomes

Cybage has been a great partner to Cartparts.com for over 10 years by helping us...

Martin de Vaal

Our relation with Cybage is one of equality. We perceive Cybage as an extension of our...

Roxit Underground Utilities
Jagath Pathirane

Our association with Cybage went beyond the implementation part...

Expolanka Freight (Pvt) Limited
Charlie Smith

Cybage has helped us in many domains such as native mobile development...

David Houser

Cybage understands HighJump from the very foundation of our development and software...

SVP - International Sales,
Sanjeev Kapoor

Often at Videology we work on cutting edge projects and what I was glad...

VP Global Infrastructure,
Videology Group
Michael Meyer Testimonial

Michael Meyer talks about how Rate Highway Inc. has learned...

President and CEO,
RateHighway Inc.
Guy Amoroso

Ten years of relationship speaks volumes...

Managing Director,
123Insight Limited
Patrick Bustraen

We chose Cybage as the software partner and we had...

VP - R&D,
Transics International
Vineet Gupta

Cybage has flexible functioning and friendly culture...

Fairmont Raffles Hotel International
Robert Nix

Cybage team is a part of our company. Our 9 year old...

VP & Principal Architect,
AthenaHealth Inc.
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Cybage has proven to be consistently reliable since...

SVP - Global Operations,
iCrossing Inc.
Dave Johnson

No team in Cybage works in silos. Our decision...

iCrossing Inc.
Howie Altman

The delivery team at Cybage has much higher quality management...

Frank Van Amerongen

The preciseness and quick reaction by Cybage team adds to our business...

Publishing Director,
Harvey Goldhersz

The stability provided by Cybage has helped us scale-up...

GroupM Analytics
Ben Bartel

Cybage's skilled team has helped us in developing healthcare solutions...

VP - Product Development,
Marketware Systems
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Cybage provided us the transparency, and the efficiency of the delivery...

VP - Software Engineering and Quality,