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Marketing Automation Services

Turning prospects into advocates.

Overview

Our marketing automation expertise unlocks growth by streamlining your efforts and maximizing your ROI by delivering personalized experiences that drive engagement and conversions.  

Our team of marketing automation experts go beyond basic email and SMS campaigns, offering a holistic solution that automates the entire marketing funnel that nurtures lead, boost customer retention, and accelerates your bottom line. Our team has the capability of building journeys, data source integration, hygiene check, reporting etc. Our seasoned specialists and possess in-depth knowledge of the latest platforms, tools like (HubSpot, Salesforce Marketing Cloud, Salesforce Pardot, Adobe Campaign (ACC & ACS), Adobe Marketo, Emarsys, HubSpot, Adobe Journey Optimizer etc.) and trends, ensuring you stay ahead of the curve. 

What we do

Transform your marketing efforts with our Marketing Automation Strategy. We work closely with you to define objectives, identify key touchpoints, and map out automated workflows that nurture leads, engage customers, and drive conversions. 

Seamlessly integrate HubSpot, Marketo, or any other chosen Marketing Automation Platform into your existing tech stack. With a fully integrated platform, unlock the full potential of marketing automation to drive meaningful results. 

Optimize your lead generation efforts with our Lead Campaigns Management service. We design and execute targeted campaigns that engage prospects at every stage of their journey. 

Deliver hyper-targeted messaging that resonates with your audience using our Customer Segmentation and Targeting service. We analyze your customer data to identify meaningful segments to tailor your messaging and offers. 

Streamline your sales and marketing processes with an Automated Sales and Marketing Funnel that guides prospects seamlessly from awareness to conversion. We design automated workflows that nurture leads to move them closer to purchase. 

Optimize your marketing campaigns for maximum impact with A/B Testing services. Through continuous testing and iteration, we uncover insights that help improve campaign performance. 

Resource Center

Leaders in online reputation management
Digital Transformation, Digital Marketing
Leaders in online reputation management
Let's learn how Cybage's cutting-edge marketing and technology solutions revved up a major hotel giant’s revenue and brand awareness quotient and delivered 100% end-to-end customer experiences.
Social & digital transformation with bespoke marketing solutions
Digital Transformation, Digital Marketing
Social & digital transformation with bespoke marketing solutions
Let’s learn how Cybage’s end-to-end marketing solutions helped generate 1.5x revenue growth and improved conversions for Australia’s top tile retailer.
Strategic SEO and content optimization for business success
Digital Marketing
Strategic SEO and content optimization for business success
Let’s learn how Cybage’s strategic SEO, website migration, and keyword ranking services helped a tax preparation software provider increase its conversions by 100% and improve UX.
Boosted online visibility for a US-based e-learning platform
Digital Marketing
Boosted online visibility for a US-based e-learning platform
Find out how Cybage helped a newly launched e-learning platform enhance online visibility and build brand awareness in the B2C segment.
Boosted organic revenue for the website of an Australian liquor chain
Digital Marketing
Boosted organic revenue for the website of an Australian liquor chain
Learn how Cybage boosted organic revenue and CRO while reducing final stage call drops for an Australian liquor chain website.
Increased online visibility for a leading digital healthcare provider
Digital Transformation
Increased online visibility for a leading digital healthcare provider
Let’s learn how Cybage boosted online visibility and improved SEO sessions for a digital healthcare provider.
NDC: Reshaping Legacy Business Models and Beyond
Travel & Hospitality, Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
NDC: Reshaping Legacy Business Models and Beyond
Radical changes in the evolving and demanding aviation industry due to the low-cost business model and the rising oil prices put massive pressure on the network carriers to reduce their costs.
RM Existence - Threatened Or Gained Opportunity
Travel & Hospitality, Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
RM Existence - Threatened Or Gained Opportunity?
The hospitality industry is heavily relied on technology and data to make the best strategic decisions and Revenue Management is at the core of this tech-revolution.
Convergence of Guest, Brand, and Platform Experience
Travel & Hospitality, Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
Convergence of Guest, Brand, and Platform Experience
This paper is an analysis of the present-day situation of the COVID disruption, transformation of the hospitality landscape and the changing paradigm of the customer perspective.
Convergence of Guest, Brand, and Platform Experience| Part 3
Travel & Hospitality, Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
Convergence of Guest, Brand, and Platform Experience| Part 3
This paper explores the dynamics of the hospitality sector under numerous environments. It gives a quick situational analysis of the COVID disruption, transformation of the hospitality landscape, and multi-dimensional viewpoints of key stakeholders.
Navigating Customer Satisfaction with Proactive Support
Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
Navigating Customer Satisfaction with Proactive Support
This paper explores how quick and innovative support enables seamless performance, powering enhanced customer experiences!
Fleet Telematics - The Future of Fleet Management
Supply Chain and Logistics, Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
Fleet Telematics - The Future of Fleet Management
Telematics gives you end-to-end visibility and control of your fleet assets to help strike the right balance between demand and supply.
How to workflow the 7 stages of your asset lifecycle
Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
How to workflow the 7 stages of your asset lifecycle
Every organization with physical IT assets has a hardware lifecycle. The question is, how well is your lifecycle documented, automated, trusted, and integrated with other business systems.
Fighting Ad Fraud
Media & Advertising, Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
Fighting Ad Fraud
The Association of National Advertisers (ANA) presumed that ad fraud would drop from $7.2 billion in 2016 to $6.5 billion in 2017, but the presumption was short lived when new facts started pouring in and defined a different tale altogether.
Data Management Platforms and AdTech
Media & Advertising, Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
Data Management Platforms and AdTech
This paper highlights features and applications of a DMP and business benefits it offers for AdTech player on the demand or supply side of the digital advertising value chain.
In-Memory Computing (IMC): Latest Evolving Trends and Developments
Product Engineering, Technology Solutions, Artificial Intelligence, Platform & Integrations, Digital Transformation, Support Services
In-Memory Computing (IMC): Latest Evolving Trends and Developments
InMemory Computing (IMC) technologies can transform and simplify application architectures for use cases. This whitepaper examines the rapidly maturing landscape of InMemory Computing technologies.
A women exploring a digital device
Retail, Digital Transformation
Total Experience - How Wearable Can Enhance the Mall Experience
As the pandemic slows down and we learn to live with it, weekend recreation and shopping are steadily returning to normal. The last 2 years have forced enterprises to innovate and leverage automation…
Generic-Blog
Retail, Cloud, Digital Transformation, Support Services, Tech & App Support
What’s the Fast Track To Perfect Digital Experiences?
Experience Cloud is Salesforce's digital experience platform that can quickly build websites, portals, mobile apps, and other digital touchpoints to engage with customers, and digitize business…
HIMSS logo
Digital Health, Digital Transformation
HIMSS'21 Digital Experience - Day 1
Move over the philosophical question: If a tree falls in a forest and no one is around to hear it, does it make a sound? The new one is - If your feet aren’t killing you, or you not ‘enjoying’…
HIMSS logo
Healthcare & Life Sciences, Digital Transformation
HIMSS'21 Digital Experience - Day 2&3
As promised here I am with updates from Day 2 & 3 of HIMSS’21. But before I start with my curated panel commentary for you, some grapevine and titbits …. My networking experience One reason why folks…
Rapid proliferation
Retail, Digital Transformation, Digital Marketing
The Rapid Proliferation of eCommerce: Lessons Learned from COVID-19
COVID-19 led to a near-simultaneous shutdown of the global economy, with retail among the severely impacted. In responding to the global crisis, retailers turned to rapid large-scale digital…
Ad fraud thumbnail
Media & Advertising, Digital Transformation, Digital Marketing
5 Ways To Fight Ad Fraud in 2019
We Were Wrong About Ad Fraud The year 2017 promised a good landscape for the ad tech industry, as the Association of National Advertisers (ANA) presumed that ad fraud would drop from $7.2 billion in…

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