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Cybage Sustained and Enhanced the Platform of a Leading Meetings & Events Technology Provider, Strengthening Its Growth Globally, Onboarding Acquired Products, and Integrating with External Systems

Success Story

Services:
  • Tech & App Support
  • Support Services

Cybage Sustained and Enhanced the Platform of a Leading Meetings & Events Technology Provider, Strengthening Its Growth Globally, Onboarding Acquired Products, and Integrating with External Systems

Travel & Hospitality
Posted On: 22 March, 2024

About the Client

  • Rated amongst the top 10 software companies of 2020
  • Organizing meetings and events with more than 3,600 employees, 27,000 customers, and 300,000 users worldwide
  • Offers technology solutions to event planners for online event registration, venue selection, event management, attendee management, mobile apps for events, e-mail marketing and web surveys

Business Needs

  • Reach a larger target audience
  • Scalable architecture to support business expansion in various geographies
  • Provide consumer friendly technology for event planners and providers
  • Rationalizing and integrating products adopted in mergers and acquisitions

Solutions

  • Architecture to support horizontal scaling
  • Dedicated support teams with cross functional capabilities to support ongoing business issues
  • Multilingual support and easy-to-use platform for planners and providers
  • Integrations needed to support virtual events
  • Integration with market leading ISV’s/software partners from different geographies
  • End-to-end technical support to migrate existing applications to new age technologies
  • Integration framework to ease the integrations of internal and external systems

Business Impact

  • Captured global market share with support to 30+ languages
  • With 1200+ customers today, 4% yoy growth in customer base
  • Floating RFP allowed better conversion as platform supported around 300000 hotels and venues
  • 200000+ events annually managed with more than  $18 billion RFP value

Technology Stack

Cybage Sustained and Enhanced the Platform of a Leading Meetings & Events Technology Provider, Strengthening Its Growth Globally, Onboarding Acquired Products, and Integrating with External Systems
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