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Created a Refreshing New Cx as Part of a Digital Property Revamp for a Beverage Major

Software & Hi-Tech
Posted On: 21 March, 2024

About the Client

  • A private American beverage company that manufactures still and sparkling water.
  • Has a range of varied beverages that cater to a large customer base.
  • Constantly striving to innovate and create superior beverage offerings.

Business Needs

  • Capture a larger audience base and increase market reach.
  • Revamp the existing product websites.
  • Showcase the range of products and enhance the brand image.

Our Solutions

  • Re-examined the design, strategy, and concept for the websites.
  • Analysed the improvement areas, target audience, and brand guidelines.
  • Incorporated a responsive design that caters to all devices.
  • Produced multiple design approaches that meet the objectives.
  • Included connectivity between the websites to facilitate easy user navigation.
  • Created a colourful design with an inviting look and feel.
  • Combined visual depictions in the design that included a varied audience demography and factored in occupation, location, and interests.

Business Impact

Formulated an out-of-the-box design solution that focused on the latest trends.

Technology Stack

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Created a Refreshing New Cx as Part of a Digital Property Revamp for a Beverage Major
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