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Services:
  • Platform & Integrations
  • Customer Relationship Management (CRM)

Developed MS Dynamics CRM 2011-Powered CCRM 2.0 System To Boost Performance of a Global Communication and Utility Service Provider

Software & Hi-Tech
Posted On: 22 March, 2024

About the Client

  • A global leader in providing relationship management solutions for the telecom, utilities, and broadband domains.

Business Needs

  • Build and introduce a new MS Dynamics CRM-powered ‘customer care’ solution into the market to drive more value into customer relationships
  • Forge partnerships with customers to deliver improved operational effectiveness, reduced time to market, enhanced customer satisfaction, and accelerated revenue growth, thus creating a sustainable competitive advantage

Solutions

  • Deployed a unique integration mechanism that enabled creation of entities acting as placeholders for data mastered in another system
  • Connected various applications with the unique PlaceHolder Entity Framework
  • Deployed CCRM 2.0 that opened a myriad of possibilities for the telecommunications and utilities industry
  • The robust CCRM 2.0 platform collaborated information from customers and partners and opened multiple usage points for client’s employees/ sales teams
  • Built the product framework by extending the CRM through SDK that provided a sustainable, competitive advantage
  • Provided OOTB optimization for global telecommunications, broadband, and utility markets to support marketing and sales functions from a single application

Business Impact

  • Reduced implementation cost and time to market via pre-integrations with the rating and billing solution
  • Enhanced customer and logging mechanism experience by providing proactive customer -centric marketing and services
  • Improved sales by employing powerful sales management with next generation shopping experience
  • Increased visibility of business performance by transforming data into insightful visualizations with Silverlight generic Parent-Child XAP
  • Boosted company efficiency by implementing a consolidated view for customer service representatives
  • Empowered end-users by applying reference UI capability
  • Achieved security and compliance by implementing security and logging mechanism

Technology Stack

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Developed MS Dynamics CRM 2011-Powered CCRM 2.0 System To Boost Performance of a Global Communication and Utility Service Provider
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