- A global leader in providing relationship management solutions for the telecom, utilities, and broadband domains.
Success Story
Services:
- Platform & Integrations
- Customer Relationship Management (CRM)
Developed MS Dynamics CRM 2011-Powered CCRM 2.0 System To Boost Performance of a Global Communication and Utility Service Provider
Software & Hi-Tech
Posted On:
22 March, 2024
About the Client
Business Needs
- Build and introduce a new MS Dynamics CRM-powered ‘customer care’ solution into the market to drive more value into customer relationships
- Forge partnerships with customers to deliver improved operational effectiveness, reduced time to market, enhanced customer satisfaction, and accelerated revenue growth, thus creating a sustainable competitive advantage
Solutions
- Deployed a unique integration mechanism that enabled creation of entities acting as placeholders for data mastered in another system
- Connected various applications with the unique PlaceHolder Entity Framework
- Deployed CCRM 2.0 that opened a myriad of possibilities for the telecommunications and utilities industry
- The robust CCRM 2.0 platform collaborated information from customers and partners and opened multiple usage points for client’s employees/ sales teams
- Built the product framework by extending the CRM through SDK that provided a sustainable, competitive advantage
- Provided OOTB optimization for global telecommunications, broadband, and utility markets to support marketing and sales functions from a single application
Business Impact
- Reduced implementation cost and time to market via pre-integrations with the rating and billing solution
- Enhanced customer and logging mechanism experience by providing proactive customer -centric marketing and services
- Improved sales by employing powerful sales management with next generation shopping experience
- Increased visibility of business performance by transforming data into insightful visualizations with Silverlight generic Parent-Child XAP
- Boosted company efficiency by implementing a consolidated view for customer service representatives
- Empowered end-users by applying reference UI capability
- Achieved security and compliance by implementing security and logging mechanism
Technology Stack
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