Is a trusted hotel partner operating across 176 countries
Provides innovative cloud-based solutions to help increase revenue
Helps more than 25,000 customers drive better business decisions
Its services include:
- Business intelligence
- Reservations & booking engine
- Media (web/ video)
- Guest management system
Build personalized guest relationships that strengthen loyalty and repeat business
Enhance customer experience with simpler and easy-to-use UI
Derive deeper insights and a 360° view of guest profiles
Identify and use different approaches to increase sales productivity
Implement targeted communication to increase engagement and drive incremental and sustainable revenue
Set up different marketing strategies including remarketing for better customer retention
Create personalized experiences through segmented and targeted campaigns
Created individual guest overviews to consolidate data sources and manage unique guest profiles
Performed website optimization to capture abandoned bookings and recover lost reservations
Simplified database queries for retargeting guests by creating filters based on source, location, age, and top guests
Provided a configurable mechanism for loyalty rewards program to provide opportunities for retaining guests
Integrated hotel inventory distribution services for seamless property management
Enabled easy ‘Guest Portal’ and ‘GMS’ integration with drag & drop options to build unlimited survey forms and gauge guest intent and satisfaction
Developed a linear and frictionless workflow to encourage the use of personalized marketing and transactional emails to increase guest engagement
Ensured multi-property and detailed email performance reporting with revenue metrics, loyalty dashboard, reservation reports, and guest survey reporting
Incorporated bundled booking features to provide guests with customized packages for enhanced experiences
Marketing automation increased conversion rate by 50%
3x higher email conversion rates than social media with a 17% higher value per conversion
29% higher open rate and 41% higher click rate than blast emails
Over 7% incremental monthly bookings from personalized remarketing emails
15% increase in the conversion ratio with the use of a room upgrade engine
400000+ reservations generated from email marketing every year