The convergence of the Internet and broadcast television has transformed the way viewers interact and consume content. This convergence has enabled viewers to access both broadcast and Internet content on a unified platform—a platform that allows diversity in content and interactions.
Viewers and businesses can now engage in interactive conversations that increasingly facilitate engagement, advertising, and content consumption. This also has opened up opportunities for innovative video advertising and marketing campaigns.
Through advanced technology solutions, Cybage has helped entertainment content creators and distributors address and optimize their offerings for this space.
